EuroHygiene
www.eurohygiene-supplies.com

Overview

We were approached by Miles Kirkwood
of EuroHygiene to freshen up the company
logo and look of the marketing material.
As an environmental health consultancy, training and hospitality supplier, there was
a range of messages to communicate.
Miles was using flyers to generate traffic
but was dissatisfied with his current materials effectiveness.

The Brief

To give the existing logo a ‘face lift’ without losing the identity that had been built up and to create a clear and representative piece of promotional material which would steer traffic to the online store.

Results

Following a marketing consultation,
it became clear that the existing designs were obscuring the message. By creating
a well-crafted, clean look we were able to present a more professional image whilst ensuring that the message was clear and easily absorbed. The new-look identity was also taken onto the Stationery and a Folded Business Card, which provided plenty of space for Miles to list his range of services.

Miles Kirkwood commented:

"Our website hits have increased from around 250/week to about 1400/week, and we are now starting to see a growth in sales much of which, we believe, is linked to the new cards and flyers.

I have to say, I hadn’t realised how much of a difference a redesign and reformatting of our logo and publicity information could potentially make."